Let me be upfront and tell you that creating a sales funnel is a formidable task. I’ve surveyed thousands of advisors. Only a few have been successful.
Here’s what I’ve learned.
What’s a sales funnel?
A sales funnel is a process for finding prospects and turning them into customers. It involves a step-by-step workflow or customer journey.
Because it’s a process, it’s repeatable. That’s the appeal.
It’s not easy, quick or cheap to achieve a sales funnel. It involves hard work, creativity and consistency.
The Solin Process℠ can help.
Creating your own sales funnel
These three steps are the foundation of a solid sales funnel:
- Get started generating useful content for your prospects
- Distribute that content beyond your website
- Encourage inquiries from those who read your content
When each of these steps is implemented with The Solin Process℠ in mind, your digital efforts will jump start your sales funnel into motion.
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