It’s critical for financial advisors to demonstrate their unique qualities on your website. One really effective way to do that is through video.
Dan Solin's Advisor Newsletters
Dan Solin's weekly newsletter for financial advisors, offering tips and advice to help your AUM grow.
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Deferred Gratification and AUM
In 1990, three researchers studied the impact of deferred gratification in preschoolers. Here’s how you can use this study to increase your AUM.
Shocking Thoughts Others Have
If you want to communicate effectively, stop talking, stop trying to convey any information. Instead, ask thoughtful questions.
Misplaced Assumptions
Don’t assume that prospects and clients should be interested in financial data. Some are. Others will tell you they trust you to do right by them without getting “into the weeds.”
Negligent Financial Planning
You are caring, competent, conscientious and dedicated to the well-being of your clients. Yet, I wonder if there are gaps in the financial planning you are providing.
A Different Understanding
You spend a lot of time trying to differentiate yourself. How many times have you seen this menu item on advisor’s websites: Why we’re different?